Wii and Gamestop on Women

Oh sweet Christ.

UK: Resistance has a post about how Wii is now advertising in Prima to get more women to buy their product. 'See how fun it is?! Little Julie can hang out with Grandpa and play Animal Crossing. Oh hooray! Oh hooray!'

And equally as bad, in Game Lafe, Eliza Gauger posted a photo of a game rack for girls.

Naturally both advertorials feature the inoffensive colors of 'purple' and 'pink.'

Wake me up when the advertising stops and I can get back to normal.

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